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My in-depth knowledge and experience of digital marketing means I have the expertise and insight to help create a digital strategy and plan for your business.
Working directly with you in a partnership or with your external agencies, I'll take time to understand your requirements to help increase your online growth and amplify your brand awareness.
As a digital strategist, I can create multi-channel measurable plans for your business.
Working closely with your team, I research and analyse your current activities to create an individual approach that meets your business objectives.
I'll create new opportunities for your brand and develop a successful digital marketing strategy that maximises results with a clear return on investment.
Starting with an SEO audit, to evaluate your web content, analyse backlinks and complete competitor analysis to find out how to improve your search engine rankings and increase organic site traffic.
Leading to a custom SEO strategy with keyword research, content creation managed on your behalf.
Providing monthly reporting to ensure you start to outperform your competitors.
Digital Strategy
GET IN TOUCH
Contact me today to start the conversation and discuss your requirements.
Once I have an understanding of your business and what you would like to achieve, I can supply a free no obligation quote for the works.
DECIDE
I will supply a detailed quotation outlining all costs alongside a suggested schedule of works, all to be discussed.
I take on one-off projects or I work on a monthly retainer basis, depending on the client and their requirements.
WORK BEGINS
Once a quote, brief and timeline are all agreed, work begins.
Depending on the type of project, you will be keep up-to-date with monthly reporting and regular meetings, with clear communication on progress and developments throughout.
GET RESULTS
I will develop and implement an effective and integrated digital marketing strategy for your business.
Utilising methods such as content marketing, social, email, SEO (Search Engine Optimisation) and native advertising to get the results you want.
Understand the results of your digital marketing activity and website traffic through Google Analytics reporting.
Learn about your customer journey and experiences. I can use this information to improve and help optimise your online performance.
I work with developers to create conversion optimisation and advanced tracking codes, plus implement Google Tag Manager, to gain advanced insights, discover trends and produce comprehensive custom Google Analytics reports for your business.
As a certified Google Partner, I have the expertise to set up or audit your Adwords account, in addition to social advertising platforms such as YouTube, Facebook, Instagram, Twitter, Pinterest and Linkedin.
I'll take the time to understand your business and customer needs throughout the year.
I'll be proactive in structuring your paid media campaigns across display, paid search, video, mobile and social networks.
As a result, you'll see increased click-thru rates, leads and sales from your website traffic.
I offer social media strategy, guidelines, best practices, implementation and in-house training to help improve engagement and grow your social audiences.
From social community management, monitoring brand conversations, actively engaging with your audience on behalf of your brand or business, asset creation and scheduling, integrated social media advertising planning, placements and activation.
Monthly in-depth reporting with a full analysis to find out what works and engages with your customers and how this can convert to sales from social.
Content creation and copywriting for your audience with tailored copy and assets that will resonate with your customers.
In-depth research to understand relevant topics that will result in traffic, plus subjects that will engage with your audience and in turn will start further conversations with your customers.
I can promote this across multiple channels including native advertising as part of an overall integrated digital marketing strategy.
Content creation and copywriting for your audience with tailored copy and assets that will resonate with your customers.
Researching to understand relevant topics and subjects that will engage with your audience and in turn will start further conversations with your customers.
I can promote this across multiple channels including native advertising as part of an overall integrated marketing strategy.
Delivering successful email marketing campaigns to new, existing and segmented databases through dedicated email platforms such as Mailchimp, Campaign Monitor or Pure360.
Services can include; design and build of email templates, creation of content, execution and delivery, all with follow up reporting and in-depth analysis.
I can help keep your website up to date, creating content, news stories and blog posts, adding web shop products for ecommerce websites, updating homepage banners and other website graphics either on a regular or ad-hoc basis.
I do regular website CMS training sessions for in-house teams, including creating custom CMS documentation.
I'm also happy to provide website audits, advice on best practices and ongoing support whilst maintaining and optimising your website.